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Sr. Marketing Manager

Zumobi, a leading mobile content marketing technology company experiencing exponential growth is seeking a Sr. Marketing Manager with proven digital marketing experience to join our team. This position will help maintain a high profile for Zumobi while driving demand for Zumobi’s Mobile Content Marketing Solutions. Reporting to the VP of Marketing, the Sr. Marketing Manager will be based in downtown Seattle.

Responsibilities:

• Understand and execute value proposition, positioning and messaging that differentiates Zumobi solutions in the market.

• Be the voice of Zumobi owning our social media channels.

• Understand our clients (personas & audience), how they buy and their buying criteria; seek competitive intelligence and understand what that means for Zumobi and how to message against it. Monitor industry trends and hot topics.

• Turn Zumobi value propositions into effective sales enablement materials including: pitch decks, case studies, sales sheets, videos and more.  Build materials for strategic “one off” requests that can enhance the sales tool kit.

• Bring fresh ideas to the table on how to create and execute programs and materials that foster thought leadership and demand generation.

• Own content development including drafting and editing case studies, website updates, and email newsletters.

• Oversee the company's presence at relevant industry events including speaking and sponsoring opportunities.

• Manage the creation and execution of marketing and promotional campaigns that support sales and revenue objectives.

• Use competitive analysis, market and primary customer research to enhance new and ongoing campaigns and initiatives.

Qualifications:

• 5+ years relevant work experience in digital and/or mobile marketing.

• Bachelor's degree or equivalent experience required.

• Demonstrated track record of successfully planning, deploying and managing B2B digital/mobile products and services.

• Excellent writing and time management skills with capacity to manage multiple projects and meet tight deadlines.

• Flexible, driven and self-motivated with the ability to work independently and in a team environment with a good sense of humor.

• Strong communication and cross-functional leadership skills are essential.

• Proficiency with Microsoft Office applications especially PowerPoint as well as basic HTML skills required.

• Experience with email acquisition and nurture programs, evolving them into a critical part of a demand generation portfolio.

• Salesforce administration experience required.

• Ability to shift focus on short notice pending market/sales needs.

• Must thrive in a fast paced, high growth environment, be flexible and willing to tackle new opportunities, and have a passion for the mobile experience.

• Demonstrable experience leading and managing SEO, SEM, email, social media, and display advertising campaigns.

Apply

Benefits & Goodies

  • Competitive Compensation
  • Great Location in Downtown Seattle
  • Medical, Dental, and Vision Plans
  • Gym Membership Subsidy
  • Paid Time-Off and Holidays
  • Gratis Snacks and Beverages
  • Monthly Transportation Subsidy
  • Chicken Tuesdays
  • AD&D and Life Insurance
  • Happy Hour Fridays