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ZUMOBI EXECUTIVES INVITED TO PRESENT AT IBM WATSON LAB MEETUP

ZUMOBI EXECUTIVES INVITED TO PRESENT AT IBM WATSON LAB MEETUP

…To demonstrate how their mobile content marketing technology successfully leverages Watson's API to personalize mobile experiences -

Technical and Business Leaders Convene to Discuss Building Innovative Products with Watson’s Cognitive APIs for Heightened Customer Experience

Seattle, Washington – October 21, 2015 – Zumobi, a leader in mobile content marketing solutions, today announced Co-Founder and Vice President of Product Design, John SanGiovanni and Vice President of Engineering, Wade Tsai, will be presenting at Seattle’s IBM Watson Lab Meetup. The Zumobi executives will provide an interactive presentation demonstrating how natural language processing capabilities can be leveraged to unify keyword taxonomy and drive more relevant branded content across multiple mobile channels. Seattle’s IBM Watson Lab Meetup will be held at Galvanize on October 22nd from 6-9pm PT.

The exclusive event brings together application developers, technical, business and startup leaders with the goal of providing insight on how to build products with Watson’s cognitive APIs. In this unique and intimate setting, attendees will hear from IBM Watson experts, including John and Wade, on best practices and strategies for integrating the technology into applications and products.

IBM Watson Lab Meetup

Who:

• John SanGiovanni, Co-Founder and Vice President of Product Design, Zumobi

• Wade Tsai, Vice President of Engineering, Zumobi

Where: Galvanize Seattle, WA

When: Thursday, October 22nd from 6-9pm PT

What: “Watson 101 Lab”

Presentation Details:

• See how Zumobi’s Brand Integration (Zbi) Technology Platform leverages Watson’s APIs for Fortune 500 brands and retailers, creating immersive, interactive and engaging in-app content experiences.

To learn more about the IBM Watson Lab event, go here.

About Zumobi Zumobi is a leader in Mobile Content Marketing Solutions. Global brands leverage the Zumobi Brand Integration (Zbi) Platform to power dynamic Mobile Content Hubs to increase discovery, customer engagement, activation and conversion in their native smartphone and tablet apps. The Zbi Platform also provides unique visibility into content consumption patterns enabling marketers to enhance their customer profiles using data to optimize their re-targeting and cross-channel marketing efforts. Zumobi has been pioneering mobile technologies since 2006. To learn more, visit www.zumobi.com or follow Zumobi on Twitter @Zumobi.

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