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Zumobi's Premium Apps Take Home Three W3 Awards

MSN Autos Wins Coveted Gold Award; MSN Money and Sporting News NCAA Football Apps Receive Silver Awards

SEATTLE, WA – November 6, 2012 – Zumobi, a leading mobile media company, today announced that three of their premium apps were honored with W3 Awards for creative excellence in mobile. Zumobi’s MSN Autos app was named a Gold Winner and placed among the top 10 percent of all entries. The company also received Silver awards for their MSN Money and Sporting News NCAA Football apps. The 2012 W3 Awards competition drew more than 3,000 entries created by some of the best interactive agencies and designers worldwide.

“Enabling the most engaging mobile experiences possible is at Zumobi’s core and we’re honored that our work is being recognized among some of the most innovative digital programs of the year,” said Ken Willner, CEO of Zumobi. “With our apps as a brand expression vehicle for both advertisers and publishers alike, we pride ourselves on providing an authentic experience for the consumer.”

Zumobi has a rich history in app publishing, having launched more than 60 apps for premium publishers including MSN, Source Interlink Media’s Motor Trend, Sporting News, NBC News, Good Housekeeping and many others. By embedding the Zumobi Brand Integration (ZBi) platform, the company also enables brand-safe, transparent, and predictable environments for leading advertisers to seamlessly take their brand messages to the mobile screen in a lush and interactive way.

"We are honored to once again recognize creative excellence on the Web, and are humbled to witness all the amazing work being done throughout the industry" said Linda Day, Executive Director of the W3 Awards’ sanctioning body, the International Academy of the Visual Arts. "From everyone at the Academy, we congratulate our 2012 W³ Award entrants and winners for their contributions and commitment to the online world in which we live."

The W3 Awards honors creative excellence on the web and recognizes the creative and marketing professionals behind the best digital campaigns of the year by honoring outstanding websites, web advertising, web video, and mobile apps. The W³ is sanctioned and judged by an invitation-only body consisting of top-tier professionals from a “Who’s Who” of acclaimed media, interactive, advertising and marketing firms.

For more information about Zumobi, their premium apps and the ZBi platform, please visit www.zumobi.com. For a full list of 2012 W3 Awards winners, visit www.w3award.com.