Zumobi Drives Real-time NASCAR News to Race Fans with the Latest Sporting News NASCAR App

Zumobi Drives Real-time NASCAR News to Race Fans with the Latest Sporting News NASCAR App

App is the Go-To Guide for current NASCAR Standings, Schedules and Driver Profiles

SEATTLE, WA – May 20, 2013 – Zumobi, a leading mobile media company, today announced the latest release of their Sporting News NASCAR app for iOS devices. With more than 1,500 races taking place at 100+ tracks this season, this comprehensive guide provides real-time standings, race results, schedules, and driver profiles allowing users to easily keep up with their favorite sport.

“From high-quality content and the likes of Bob Pockrass to the latest driver standings, this is the best on-the-go resource for the avid NASCAR fan,” said Shaun Koiner, SVP, Product Innovation at Sporting News. “We’re excited to have a platform that allows users to access our great content no matter where they are.”

Additional features include Facebook and Twitter integration, allowing users to easily brag about their favorite racers to their networks, and trending articles from the world-class writers at Sporting News to learn about the hottest happenings in NASCAR.

“Sporting News and Zumobi have been a great team in the mobile app space for the past four years and this new update to the Sporting News NASCAR app is a prime example of that.” said Ken Willner, CEO of Zumobi. “We’re delighted to partner with them once again to optimize this compelling NASCAR content for mobile screen.”

This marks the sixth app that Sporting News has partnered with Zumobi to create, with apps featuring the latest news from the MLB, NBA, NFL, and NCAA currently in the Zumobi Network. >

About Zumobi

Zumobi is a leading mobile media company that partners with top media brands to publish applications and provide integrated advertising experiences on next-generation smartphones and connected devices. Zumobi’s portfolio of applications comprise The Zumobi Network, a premium mobile app network that offers brand advertisers a high-quality, transparent and brand safe environment to showcase their brands and engage with their audiences. Through Zumobi’s Brand Integration (ZBi) rich media ad platform, the company enables leading advertisers to truly connect with consumers in a way that is highly immersive, yet organic to the app experience. To learn more, visit www.zumobi.com or follow Zumobi on Twitter @Zumobi.

Media Contact

Andrea Bruch, Zumobi | Andrea.Bruch@Zumobi.com | 206.515.7690

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